Privacy Policy
Effective Date: 22 October 2026
Introduction
Motive (“we,” “our,” or “us”) is committed to protecting and respecting your privacy. This Privacy Policy outlines how we collect, use, and protect your personal data when you visit our website, in accordance with the UK General Data Protection Regulation (UK GDPR) and other applicable laws.
Information We Collect
When you visit our website, we may collect the following information:
Usage Data: Information about how you use our website, such as pages viewed, time spent on pages, and navigation paths.
Technical Data: IP address, browser type and version, time zone setting, browser plug-in types and versions, operating system, and platform.
Cookies and Tracking Technologies: We use cookies and similar technologies to collect data about your browsing activities.
How We Use Your Information
We use the information collected to:
Analyse website traffic and user behaviour to improve our website’s functionality and user experience.
Monitor the effectiveness of our marketing campaigns.
Ensure the security and integrity of our website.
Cookies and Tracking Technologies
Our website uses cookies to distinguish you from other users. This helps us provide you with a good experience and allows us to improve our site. We use:
Google Analytics: To collect information about website usage. Google Analytics sets cookies to help us analyse how visitors use the site. The information generated by the cookie about your use of the website is transmitted to and stored by Google on servers in the United States. Learn more about how Google uses data.
Google Tag Manager: To manage website tags. Google Tag Manager does not collect personal data but may trigger other tags that do.
You can control and manage cookies through your browser settings. Please note that disabling cookies may affect the functionality of our website.
Legal Basis for Processing
We process your personal data based on:
Consent: Where you have provided consent for the use of cookies and tracking technologies.
Legitimate Interests: For purposes such as improving our website and understanding user behaviour, provided these interests are not overridden by your rights and interests.
Data Sharing and Disclosure
We do not sell or rent your personal data to third parties. However, we may share your data with:
Service Providers: Such as Google Analytics and Google Tag Manager, to analyse website usage and manage tags.
Legal Obligations: If required to do so by law or in response to valid requests by public authorities.
Data Retention
We retain your personal data only for as long as necessary to fulfil the purposes we collected it for, including for legal, accounting, or reporting requirements.
Your Rights
Under the UK GDPR, you have the right to:
Access the personal data we hold about you.
Request correction of inaccurate or incomplete data.
Request deletion of your personal data.
Object to the processing of your data.
Request the restriction of processing your data.
Withdraw consent at any time, where we are relying on consent to process your data.
To exercise any of these rights, please contact us at hi@motivemotivemotive.com.
Data Security
We implement appropriate technical and organisational measures to protect your personal data from unauthorised access, use, or disclosure.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date.
Contact Us
If you have any questions about this Privacy Policy or our data practices, please contact us at:
Email: hi@motivemotivemotive.com
Address: Cotton Exchange, 17 Wilmer Place, London, N16 0BJ
